## Chapter 13. Numerology Of Presenting

*Fail*

Prep

One of my great fails was when I was eight years old. My parents wanted to send me from a government free school to a private ‘public’ school. This undoubtedly changed my life for the better, but I almost didn’t make it. The government scholl didn’t reach us times tables & in the interview I couldn’t answer a single math question!

Dad

Luckily I could read well. Thanks to Tintin books, I apparently had a reading age of 15 & this got me into the school, just. When my dad found out about the maths, he was furious. He had been top of his school in math. Later it turned out there was some genetic ability & I became better at math & went to university to study it.

Finance

That again didn’t go so well & I ended up dropping out of the university course after only a year. But my love of numbers as opposed to math study has always stayed with me & served me. After university I got a job in financial markets & analysis & have worked with numbers ever since.

Rugby

When I got into private school, I was introduced to something new, a sport called rugby, which became an obsession for many decades. Unlike soccer, rugby is divided up into numbered positions. My position & many people’s favorite was open side flanker, number 7. This therefore became my favorite number.

7 Steps

Later when I started to make & give more & more presentations, I realized the importance of numbers in presentations. Not only was I presenting numbers, numbers were important to how I presented. My favorite presentation number also ended up as 7 & this led to the system for making great presentations which has ‘7 Steps...’

*Numerology*

Bible

Numerology is a whole topic by itself. Many people are fascinated by numbers. Numbers have of course been used throughout history & some numbers have clearly been used more than others. You can now use this data to get better results for your presentations. For example the most common number used in the Bible is 7.

Survey

In recent years & with the help of the internet, a huge survey has been conducted about the world’s favorite number. You can participate & add your number choice here. Once you’ve voted & joined the tens of thousands of others who have done so, you will find out the the world’s favorite number is 7.

Seven

What is it about this number that’s so special? Perhaps it’s because it’s not too big & also not too small? In the Bible the world is created in 7 days. For Muslims there’s 7 levels of heaven or 7th heaven. In the real world there are 7 wonders & in Las Vegas the slot machine winning number is 7...

Three

The slot machine jackpot is 7, 3 times. As you already know from earlier in this ebooklet, there is the rule of 3 & it turns out that 3 is the second most popular number in the world after 7. In addition to the number of slots on a slot machine, 3 is the holy trinity, & Steve Jobs iPhone was 3 things, phone, iPod & internet browser.

Odd

Interestingly the world’s favorite numbers are almost all odd. The only even numbers in the top ten favorites are four & eight. There’s something magical & mysterious about odd numbers. Somehow they’re too easy & therefore less interesting. 6 days feels incomplete, 7 is a complete week.

*Time*

Journey

Numbers are also of course time & creating time is the first way the 7 Steps helps you by using numbers. A presentation is like a journey & you want to know how long it will take to get there. That means dividing up the steps so work out how long it will take to make your great presentation & then how long to give it.

Calendar

The first way we do this is by making a calendar or plan. This focuses in on the event at the end, with some basic questions about what the venue will be, how many people will be there & how long you will have to present. Then you fill the calendar backwards, allowing a period of time to complete each of the 7 Steps.

Theme

When younthen move on to brainstorming your theme, there will be the number of peole mole you Brainstorm with plus you will do research & look at data & numbers todecide what you want to say. You will also decide which of the 3 types of presentation you’ll give. A list presentation is literally a numbered presentation.

Script

Next you will write a script & the length of your script will depend on how long you’re going to talk for. The script is made of major points, which are divided into 3 sub points each. Each sub point is written as a tweet. A tweet is 280 characters. An average word is 4.5, so that’s 60 words each tweet or sub point.

Audience

When you are presenting, you will speak at the rate of about 100 words a minute. If you’re asked to talk for 10 minutes, cut it down to 7 minutes. 7 times 100 is 700. Divide by 60 is 11 tweets. That’s 3 major points plus an introduction. & conclusion, a 3x3 presentation. You’ll finish perfectly in time & your audience will be delighted.

*Presenting*

Odd

80% of the world’s favorite numbers are odd & you should use this useful fact in your presentations. Odd numbers work so well because they’re more interesting. Use odd numbers for your presentation title, for the number of data points in a chart, for the number of bullet points on your slide.

Three

Three works very well & this is the one we use most of the time. A three point chart, with a three word title. Apple now uses 3 screens when they present, with smaller ones on the left & right. We divide the presentation script up into threes for each point. This ebooklet is introductions, the 7 Steps & some conclusions.

Seven

Then there’s the 7 Steps themselves. Just in case you have forgotten them, there’s a calendar, brainstorming your theme, writing out a full presentation script with pouts, sub points & tweets. Then there’s turning data Into simply great charts. Then plenty of attention grabbing media, the slides themselves & the practice & preparation.

One

Although it’s not the world’s favorite number, the third important number for your presentations is the simplest, one. Chose only one theme for your presentation at the beginning. Put only one idea on each slide, one chart, one photo. If you can, when using data, bring it down to just one strong, easy to remember number.

Thirteen

Of course, you may need to make things longer. You achieve this with numbers. For a longer presentation you use more points, or several 3x3 presentations one after another. This ebooklet has 1 story & 3 points with 5 sub points per chapter. 3 intros, 7 Steps & 3 conclusions is 13 chapters. 13 is the only world favorite bigger than 9.

Money

Whatever combination of numbers you end up using, however long your presentation it is, the most important thing is the money you will receive for it. I hope in using the 7 Steps, you are able to create a great presentation that will bring you success in achieving your financial goal & get you more money. Let me know if it does!

Sebastian